Job Description (Marketing Lead)

 

About Us:

 

At LightBeam working on a next-gen AI-based Privacy platform. We are looking for passionate Front-end developers to help us build the platform. Do you wish to challenge and sharpen your skills in a high concurrency, high real-time, and high availability environment? Come join us!

 

Location: US, Canada or India

 

Why should the person join:
 

David vs Goliath in real life. We are a really early stage startup. We have big, very well-funded competitors. Yet, we have been pulling above our weight in terms of our digital presence – this is an incredible opportunity to lead a critical function at LightBeam where one can get to put their creative juices into action.

 

Why should the person avoid joining:

 

This is not a cog in a wheel kind of a role. The person would be the wheel and the driver.

 

What’s in it for the right person:

 

Early stage startup equity, competitive pay and benefits, and a ton to learn.

 

We are flexible on experience levels (years of experience). Someone who has spent a few years each in more than two aspects of marketing (e.g. Product Marketing and Events; or Demand Gen and Product Mktg) should be able to hit the ground running. The role has a good mix of strategic thinking and flawless execution.

 

Marketing Initiatives

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This list is an illustration of different types of activities the marketing lead would be responsible to drive. They will need to prioritize activities based on effectiveness, and execute on them.

 

• Content Mktg
   

• Website/Traffic Growth
   

• Conferences
   

• Webinars/Podcasts
   

• Google Adwords, LinkedIn Ads
   

• Analyst engagement
   

• Privacy & Security Innovators Circle - Community
   

• SoMe
   

• Meetups
   

• Channel/VARs Content and Programs Support
   

• Awards/Recognition
   

• Billboards
   

• Account targeted marketing

 

Benefits:

 

• Pan India Medical coverage
   

• Paid Time Off and Sick Leave
   

• Generous stock options